Your media is old
One of the more interesting conversations I had at the NRA convention was with NRA’s Danielle Sturgis, who blogs at NRA Blog. She told me that she refused to call blogs and such new media because, well, they’re not new anymore. Blogs are a decade old, at this point. She refers to blogs and other new media as direct media. Definitely a more apt description, I think.
May 19th, 2010 at 9:09 am
“DIRECT” media – THANK YOU, Unc.
I was racking my brain trying to think of that term – I remembered Danielle mentioning that as well.
May 19th, 2010 at 9:39 am
I like it. I’m gonna use it, too.
May 19th, 2010 at 10:08 am
I don’t know. It makes me think of “direct marketing,” which is not really a good association.
Besides, blogs are still new compared to every other common media format (except maybe Twitter, and it’s so limited in capacity I’m not sure it really counts). A decade isn’t that long compared to the 400 years newspapers have been common, and even television has been around for over 80 years.
On a slightly related note, are you still using your Twitter feed? I haven’t gotten any tweets about new posts for a while now.
May 19th, 2010 at 12:06 pm
Wow, y’all flatter me. Thanks for the mention!
May 19th, 2010 at 2:24 pm
I understand John’s concern – but do like Danielle’s point. I seem to recall my response to her was
Yep, and Alternative Rock ain’t too alternative”
Maybe interactive media? Or user media? But she’s certainly on the right path in her thinking.
May 20th, 2010 at 8:05 pm
Well then I suppose we’d better stop referring to New York, New Jersey, Hew Hampshire, et al, as “new”. How many hundreds of years has it been, after all? From now on it’s just “York”, “Hampshire”, Jersey”, and so on.
The point being that one is newer than another, even if they’re both very old. It’s how we distinguish one from the other. Relativity, and all the rest…